This ongoing email series supports entrepreneurs, high achievers and multi-passionate creatives to end cycles of burnout without compromising your well-being or your success. I combine my two decades of experience as a small business owner, leader and self-mastery expert to teach others how to create success models that fit YOUR energy, values and vision.
When strategy looks like espresso shots and sweat
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Hey Reader, There’s a certain image that comes to mind when people hear the term Strategic Partner. PowerPoints, planning calls, and a hands-off kind of leadership. That’s not me. When I partner with a mission-led entrepreneur or organization, I bring my full self, head, heart, and healthy hustle. That means stepping up wherever I’m needed…even if that looks like traveling out of state, training staff, stocking product, or hopping behind the counter to make espresso so the founder can engage with key stakeholders. And yes, all of that happened at a recent open house for Be Well Market & Café—an incredible social enterprise in St. Louis, MO I’ve had the honor of supporting as their Strategic Partner. 🎉 I’m sharing this because I want you to know something: I don’t just believe in your vision—I show up for it. Whether I’m creating operational clarity or filling in gaps during crunch time, I bring both the strategy and the sleeves-rolled-up support that helps things move forward. I don’t share every behind-the-scenes story from my work, but this felt like a moment worth highlighting. Because this is what it looks like when I'm truly invested. Sincerely, Sonja
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Harmony Not Hustle Email Series
This ongoing email series supports entrepreneurs, high achievers and multi-passionate creatives to end cycles of burnout without compromising your well-being or your success. I combine my two decades of experience as a small business owner, leader and self-mastery expert to teach others how to create success models that fit YOUR energy, values and vision.
Hey Reader, Have you felt it lately? That pressure to figure out a new way to run your business—without a clear map? You’re not alone. And it’s not your fault. I’ve been hearing the same thing from so many entrepreneurs I work with: “I don’t think I want to offer this anymore... but I don’t know what’s next.” “The way I used to market isn’t working anymore.” “Everything feels harder than it used to—and I’m tired.” Listen, the market has changed. Buyer behavior has changed. You've changed. The...
Hey Reader If I’m being honest, this isn’t really a pivot. It’s a return. A reinvention of merging what’s always been true for me. You’ve probably heard me say this before, but I’ll say it again for the people in the back: We didn’t start these businesses just to box ourselves in. We wanted freedom. Flexibility. Fulfillment. And that means sometimes you have to let your business evolve—not just because you feel it, but because the market demands it. Right now, I’m seeing so many...
Hey Reader, I’ve been feeling my way through something for a while now. And I want to go ahead and say it out loud. You’ve heard me talk a lot about burnout, clarity, and energy management, and none of that is going anywhere. In fact, that's what the it’s what made this next step so clear to me. Here’s the thing: Over the last 18 months, I’ve found myself naturally returning to my roots. More and more I've been doing this work with entrepreneurs who’ve recently transitioned out of their...